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1 result for Marketing-Gag
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German
English
Dass
die
Laufbahn
statt
in
traditionellem
Ziegelrot
nun
im
kräftigen
Blau
des
Hausvereins
Hertha
BSC
erstrahlt
,
ist
freilich
gegen
den
erbitterten
Widerstand
des
Denkmalpflegers
und
des
Architekten
durchgesetzt
worden
,
ein
Marketing-Gag
,
der
aber
wohl
zum
unverwechselbaren
Image
des
Stadions
beitragen
wird
. [G]
Instead
of
the
traditional
brick-red
,
the
athletics
track
now
glows
a
vibrant
blue
,
the
colours
of
home
team
Hertha
BSC
.
Needless
to
say
,
this
was
pushed
through
against
the
bitter
resistance
of
conservationists
and
architects
,
but
it
is
a
marketing
gimmick
that
is
likely
to
contribute
towards
the
unmistakeable
image
of
the
stadium
.
The example sentences [G] were kindly provided by the
Goethe Institute
.
Sentences marked by [EU] derived from
DGT Multilingual Translation Memory
. The European Commission retains ownership of the copyright in the original data.
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