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De - Pt| Proverbs, aphorisms, quotations (English) | by Linux fortune |
| Red Hat Unveils New Ad Campaign Linux distributor Red Hat has announced plans for a $650,000 ad campaign. The ads will appear on several major newspapers as well as on a few selected websites. "These ads will be targetted towards Windows users who are fed up but aren't aware of any OS alternatives," a Red Hat spokesman said. "We feel that there is a large audience for this." One of the ads will be a half page spread showing two computers side-by-side: a Wintel and a Linux box. The title asks "Is your operating system ready for the year 2000?" Both computers have a calendar/clock display showing. The Windows box shows "12:00:01AM -- January 1, 1900" while the Linux box shows "12:00:01AM -- January 1, 2000". The tagline at the bottom says "Linux -- a century ahead of the competition." | |
| Ted Turner Unveils All-Commercial Channel For years, the pundits have predicted that the Web would become more like television. However, media tycoon Ted Turner is pursuing the exact opposite. Taking a cue from pop-under advertisements, Flash ads, get-rich-quick spam emails, viral marketing, and "Gator" programs, Turner has unveiled "TCC", the Turner Commercial Channel, for cable TV. TCC will feature "shows" like "Best Commercials That You've Seen A Million Times", "Life Is A Slogan, Just Buy It", and "Name That Jingle". These shows will occupy about 30% of the screen, while several rows of marquees at the bottom will flash various advertising messages. An animated "TCC" watermark will float around the screen while corporate logos are flashed randomly in the corners. Meanwhile, "pop-up ads" will randomly appear that obscure the other ads. These pop-ups will sometimes be further obscured by meta-pop-ups. Likewise, corporate jingles will play in the background, interfering with other jingles and advertising sounds. | |
